Drama film target audience

Drama films and drama hybrids especially the actiondrama hybrid have increasingly become more popular in the general publics eye as well. For example comedy, romantic, drama, horror, scifi, musicals, action etc. Placing a film trailer for a romantic comedy in an advert break during another romantic comedy being broadcast on tv will mean that it is likely to be seen by the films target audience. A typical teen rom com would target women from the ages 1225. One of the first places to find your audience is the local newsstand. You know that artsy film that has all the critics speechless. This is because it is a classic romance film, which is suitable for a wider range of people.

Audience expectations and target audience a2 media studies. The profile we used forms a target audience of moviegoers that watch between 3 and 52 films. The tone of a romance film get differ greatly, whether the ending of romance films are happy or tragic it aims to evoke strong emotion from the audience. Dolittle star john cena shares the movie that makes him ugly cry and gets us excited for his new film with jackie chan. The only thing resembling any kind of comment is that the film professes the differences between screen horror and real life horror, but even this idea is put forward in a muddled way. It will examine the target audience for these films, the tactics used to reach the target audience and the reasons behind the chosen audience segmentation. The film industry and audiences spectatorship and audiences. Defining your target audience by age or gender is extremely broad. We used data from uk cinema audience surveys by pearl and dean from the. Dramatic themes such as alcoholism, drugaddiction, infidelity, moral dilemmas, racial prejudice, religious intolerance, sexuality,poverty, class divisions, put. We believe our film idea will have all of these points and therefore our main target audience will be females 1630.

The target audience is of course teenagers ranging from the ages of 1217. One interesting point is that highfrequency moviegoers, defined as those that attend over 12 movies per year, account for % of the moviegoing audience. Film first emerged as a popular medium within the context of workingclass and immigrant audiences who could afford the ticket prices at nickelodeon theaters. How to uncover the proper target audience for your film medium. Families also prefer watching these movies because they are mind relaxing to them and do not require intense understanding and thinking and is a good way to spend time with family member. To that end, even the rare few products that werent made with a specific audience in mind will have to target one to be a viable commercial release. If you have this target audience, think about how to reach them. Melodrama a subtype of drama films that uses plots that appeal to the heightened emotions of the audience. Or worse, many filmmakers will tell you that everyone is their audience. Romantic drama romantic comedy romantic thriller romantic action age range. Girls can also find them relatable, due to heartaches are relationship. There is enough blood to make the audience feel the characters pain. Purpose, aims and intentions creating and staging a.

Maybe the true art audience isnt very big, but it was targeted, nonetheless. Clear binary oppositions are also used to seal the narrative. Thrillers are generally particularly popular with the under 25s and. You may recall from our previous article on dramas that there is little. Purpose, aims and intentions creating and staging a devised. Romance film target audience romance films are usually aimed at the female gender ages 18 and some older. Target audiencemy group are focusing on the film genre drama. The monster scare psychological thrillers slasher pics. This is mainly due to the light hearted nature of the films that are produced in this genre. Target audience after researching into other drama films, we found the common audiences for ones concerning conflict in love were mainly females around 1630. Who is the target film audience the most essential part of a film is knowing who your audience is going to be and you need to market to them from day 1 of preproduction.

However, we learnt that there are many different subgenres for teen films. Filmmakers chimed in with everything from tweens to adults over 30. Your task is to match up each of the six groups of movies below with one of the. It will also consider the effects of these marketing efforts and the results. In some movies we hear what the character hears like mel.

Theatre, in a way, is the ultimate example of consumerism. Your target audience is the readers who are most likely to buy your book. However this is a film rated 15 and some sequel films rated 18 so the target audience will vary slightly from a 12a. Target audience romantic films most romantic films are targeted at females and are usually rated 12 or 15 meaning that the target audience age generally ranges from 12 24. Film4 is a production house and a channel that produces and broadcasts alternative films. Target audience natalie by looking into the target audience of other programmes, this will enable us to establish our own. So the demographics suggest that films should be targeted either at very.

This is due to the light heated nature of films that are produced in this genre. Aug 25, 2017 a target audience is a group identified as the focus for communications, media, entertainment, information or advertising. We can clearly see from the front cover that the film is targeted at a audience of 1860. A well defined target audience can be used to tailor messages to your audience and to find avenues where they can be reached. Screen australia reveals target audiences mumbrella. Often, the actorsactresses are a similar age in the film so the audience feel like they can relate to the characters. The film industry has power yet it needs to listen and to respond to audiences.

Film content has largely mirrored the tastes of its audiences, which is a direct result of the industrys increasing proficiency in adapting to changing audience preferences. Blockbuster only no interest in indies at 10% of the audience. Target audience and genre research thriller genre leisure. Methods used in targeting the christian and secular audiences shannon benton.

Horror sub genres horror can be split into sub genres. Drama films and drama hybrids especially the action drama hybrid have increasingly become more popular in the general publics eye as well as becoming commercially successful. Successful stories subliminally invite audience members to participate mentally with the movies main characters. Ongoing data may be available from the original source. Drama is the most broad of movies genres and includes subgenres as romantic drama,sport films, period drama, courtroom drama and crime. Jackass is a good example of this, it is classed as a reality drama film but still a film which probably appeals imminently to more men than it does women. Tv shows genre the research title sequences include those from. This meant that our main target audience was teenagers. Oct 18, 2015 dirty dancing is a very popular and well known film. Patterns among successful comedy movies stephen follows. Apr 19, 2016 knowing your target audience will help you to narrow it down. May 02, 2016 knowing how to find your target audience gives you power. Target audience gcse media studies revision bbc bitesize. How filmmakers connect with audiences by stanley d.

Why does my target audience enjoy watching drama films. Romance films are usually based around the girl, so it attracts a female audience. In 2006, the channel moved from pay tv to being free toair allowing more free access to homegrown and blockbuster films. A romantic drama is a genre that explores specifically the complex side of love. Someone who like to try and work things out for themselves but sometimes never quite gets there. Shop target for drama you will love at great low prices. Its based on a bestselling youngadult novel set in nazi germany, but it has a cheesy. If there isnt an audience for a media text then it wont be successful either in. Nov 07, 2017 target audience of a romantic comedy teen romcoms romcoms targeted towards the younger generation of teenagers are popular in todays society.

They prefer the experience of going to the movie theatre. Not only is the period race drama bustling in southern cities including memphis, nashville and dallas, but its generating notable. Action thriller films are usually aimed at a male audience in their late teens, due to the amount of action, violence and intensity that may appeal to a younger generation. Waterloo road, blue bloods and blue mountain state. If youre writing young adult, your target audience is probably teens and twentysomethings. Drama has the oldest audience overall, with over 60% of cinemagoers who. For a low budget film, this one really packs a punch. How to uncover the proper target audience for your film. This isnt true at higher budgets which is why virtually all studio films are pg or pg, but for independent drama, the target audience is over 18, and most likely isnt basing its moviegoing decisions on the rating of a film. If they are targeted to a male audience, then they are called guy cry films. There are many, many genres, but some of the popular genres include romance, scifi, fantasy, chicklit, actionadventure, and young adult, among others.

As part of our research into the target audience of romantic films we gave our questionnaires to people who we considered to be part of the target audience young females. Jan 20, 2012 why does my target audience enjoy watching drama films. Share audience identification with the characters in a story is fundamental to successful filmmaking. Feb 10, 2014 i spent all minutes of the book thief wondering who exactly its target audience is supposed to be. Jun 12, 2019 in fact, most film distribution deals suck. In its australian international movie convention booklet, screen australia has revealed the target audience of the upcoming slate of films it has supported financially.

As well as the data published and updated by screen australia, information on cinema audiences is available from other sources. As opposed to a romantic comedy which is a genre that attempts to catch the viewers heart using love and humour. This may be due to the idea that true love can be found and many women around this age have not yet found a partner. Across the title sequences the key elements are the setting, characters, music and the title itself. The series combines elements of speculative fiction and police procedural, featuring a police officer from the greater manchester police played by john simm from the year 2006 who wakes up in 1973 after being involved in a road accident. The predominant market for rom coms are first world citzens such as teenage girls from america or britain, so most the actors.

Disney targets asian audiences with special mulan marketing. Film mulan, about a brave young chinese woman going off to war in place of her aging father, would seem a natural sell to a. The viewing habits of uk filmgoers go under the microscope in extensive new research carried out by film3sixty with surprising findings. For example childrens films labelled as pgs or us can have comical scenes in which would link it to the comedy genre the films would appeal to young children as well as parents as they are often family film, however the audience would be completely different for a comedy film labelled as. The media industry is highly competitive and all media texts are created with a target audience in mind. Identifying the target audience of romance films by marcia. Love actually identifying the target audience of romance films the target audience for this film is clearly for adults around 20 to 70. Carrey playing a serious dramatic role which was an unusual line of acting for him. Sep 23, 2014 however, the film is initially a drama film, which is aimed for both males and females, rather than just one or the other. A target audience is a group identified as the focus for communications, media, entertainment, information or advertising.

Creating and staging a devised performance when you stage a performance, identify the purpose of your work and the target audience. Target audience romantic films kirsten byers as media. Target audience for thriller films thrillers for example memento usually appeal to adults or sometimes young adults. A drama film is a genre that depends mostly on indepth development of realisticcharacters dealing with emotional themes. This is a british romantic drama war film about two lovers that got seperated because of the war. Brilliant performance by james mcavoy one of my favourite actors of all time. A while back, i posted this question to our facebook filmmaking stuff community. The most essential part of a film is knowing who your audience is going to be and you need to market to them from day 1 of preproduction. Comedy drama a film in which there is an equal, or nearly equal, balance of humour and serious content. Target audience profile amy salwey a2 media studies. It also showed that some comedydrama films got into the top 9 release of independent film in 2015.

This means men, women, teens, tweens, children, puppies and space aliens could all benefit from your movie. We are going to pinpoint the demographics, interests and environment where they most likely to view your film. The target audience of a comedy film is very dependant on the content of the film. The survey assessed filmgoers as four selfidentified groups. Mar 29, 2020 the 7th hunt taken to an abandoned military training school, they finds themselves the target of 5 sadistic killers, each with their own unique and different style of killing. They will most likely either be single and going to view the film with girl friends, or in a relationship and bringing their partner along in order to share an emotional experience. The 7th hunt hd thriller english drama movie youtube film. The saw films, for example which have widened the target for horror thriller films, contain a fair amount of gore but also have important plots.

Market study to reach the right audience when marketing your film. Life on mars is a british television series broadcast on bbc one between 9 january 2006 and 10 april 2007. The media product we created was a film opening for a teen film. To allow our short film to be target towards more people it would be better for us to aim it to males and females, as this would widen the target audience and expand the viewers.

These sorts of narratives involve the audience and encourage them to be an active audience. Even the comic book hero movie, slapstick comedy feature, and the comingofage romance film knows their potential audience for anticipated consumption. Knowing how to find your target audience gives you power. Target audience for romantic movies by iqra abbas on prezi.

The hollywood actionpacked thriller movie with the bigname star that fills up movie theatres every season accounts for the teenage, young adult as a prime target audience. Jan 10, 2012 target audience for thriller films thrillers for example memento usually appeal to adults or sometimes young adults. Find out more in the archive pages no longer updated by screen australia. How filmmakers connect with audiences movie outline. The general intention for a horror film is for the audience to feel scared and feel a sense of panic. Film marketing is connecting to the viewers that are going to take the time and spend money to see your film. As you move up the age spectrum, the age split regresses to similar levels seen among g, pg and pg rated movies. Target audiences are always for a particular niche a group of people with. An without a marketing budget to reach a global audience, you must focus on finding your niche audience. In addition, my crime drama does not relate to teenage audience as i found in my research where most television crime dramas are aimed specifically at.

Most filmmakers fail to consider their target audience. And before you get into the mechanics of growing your audience you need to take time to find your target audience even before you write your screenplay. In the time of shakespeare and even ancient greece, there was a. Someone into intrigue and mystery with a tint of a twist. This is because all of the characters on the front of the film poster are around this age range and so the film will immediately attract an. The problem, i think, comes from a fear of upsetting its target audience of older kids the film has a 12a rating. Based on the clarification of the research on the target audience about crime dramas, i have decided to have two types of target audience main and secondary audience. The film industry and audiences spectatorship and audiences movie, wife, music on.